Startups are the lifeblood of innovation but are most susceptible to downturns in the economy. Software development outsourcing can offer a lifeline.
A year ago, in the face of soaring inflation and rising interest rates, the leaders of the famed Y Combinator startup incubator in San Francisco issued a stark warning to the startups in their stable.
“The safe move is to plan for the worst,” they wrote in a widely circulated memo.
“If the current situation is as bad as the last two economic downturns, the best way to prepare is to cut costs and extend your runway within the next 30 days. Your goal should be to get to Default Alive.”
Default Alive is startup speak for getting to the point where your company can make a profit with the assets you currently have access to. With venture capital drying up and banks much more cautious about issuing loans, startups have struggled this year to raise new funding.
Running out of Runway
That leaves them with two options to try and reach Default Alive - increase sales, a tall ask for a young company trying to disrupt a market, or cut costs. Many startups have been busy doing the latter.
Software development is perceived as the ‘secret sauce’ that gives a startup its competitive edge. Typically a software start-up will have a core team of developers who are integral to converting the big idea central to the startup’s value proposition into apps, websites, or products that can solve people’s problems.
So it would seem anathema to outsource some or all of that software development to a third-party development company, potentially based in a different country, in a different timezone. But here’s the reality - many famous start-ups, from Slack and Github to Appsumo and Alibaba, outsourced key aspects of their software development to help achieve critical milestones.
Smart startup founders are no longer leaning on outsourcing partners just to make their development budget go further. They are doing so to accelerate their time-to-market and to focus on their core competencies.
Here are five key ways start-up companies can benefit from software development outsourcing:
Two Y Combinator startups, Airbnb and Stripe, were founded in the midst of the global financial crisis in 2009 and went on to disrupt the markets for accommodation and payments, respectively.
Tough economic times can forge lean, efficient companies with the ability to go the distance. With the right outsourcing strategy, start-ups can unlock their full potential and achieve long-term success in this uncertain business landscape.
Accelerance has worked with numerous startups, matching them with quality software outsourcing partners to help them achieve their business goals.
Get in touch with our consultants to discover how we can do the same for your startup.